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How to Approach an Unequal SaaS Partnership (Without Being a Jerk or a Pushover)
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How to Approach an Unequal SaaS Partnership (Without Being a Jerk or a Pushover)

We write often about the collaborative skills required for a successful partnership. But what about the other side? What happens when a partnership goes awry and tension begins to run high? 

Jasmine Jenkins
By Jasmine Jenkins
October 19, 2020

Your B2B SaaS Partner Page Checklist (with 50 Examples)

Note: This post was originally published on 5/5/2020 and was updated on 10/12/2020.

Why hello there. Welcome to the Crossbeam Art Museum, where we feature the finest designs in all of the SaaS...

Sean Blanda
By Sean Blanda
October 12, 2020

Ecosystem Qualified Leads (EQLs) and How to Use Them

Ecosystem qualified leads are net new leads that come directly from partners in your ecosystem, typically through data-sharing. There’s often a revenue-sharing agreement in place to reward...

Olivia Ramirez
By Olivia Ramirez
October 12, 2020

How to Partner With Me: Kira Systems' Robin Yerex

“How to partner with me” is a series where we explore the inner workings of partner programs to help you better understand how to build your partner ecosystem. Read previous entrants here.

Nathania Gilson
By Nathania Gilson
October 8, 2020

Your Partnerships Team Should Report to Sales (At First)

This is Part One in Reporting Lines - our series on where (and who) your partnerships team should report to. Stand by for Part Two and Part Three on LinkedIn, or get them straight to your inbox by...

Olivia Ramirez
By Olivia Ramirez
October 6, 2020

Navigating Partnership Ecosystems: Channel, Tech, & Strategic

Much like your friend that just got out of a five-year relationship, it seems that the partnership industry is evolving and very much in a “I’m finding myself” phase. Because of this, the lines...

Jasmine Jenkins
By Jasmine Jenkins
October 1, 2020