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Don't Fall Behind: Get Your Partner Data in Your Data Warehouse
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Olivia Ramirez

Olivia Ramirez
Olivia Ramirez is a staff writer at Crossbeam.

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3 Partnerships Team Org Charts (So You Can Plan Ahead for Your Team’s Growth)

You know you need a partner manager, a partner marketing manager, and a partner operations manager to help you bring your partnerships strategy to life — but where should those roles sit in your...

Olivia Ramirez
By Olivia Ramirez
March 18, 2021

10 Facts You Oughta Know if You Work in B2B Partnerships

If you’ve kept up with our blog so far, you’ve likely read a deep dive or two on topics like the co-marketing flip, the bow-tie funnel, or Google and HubSpot’s GTM strategy, to name a few. But,...

Olivia Ramirez
By Olivia Ramirez
March 11, 2021

20 Integrations and Chrome Extensions for Partner Managers

It’s no surprise to us that one of the biggest items on your wishlist is more time in the day. After all, your role as a partner manager is highly cross-functional. You’re constantly on your feet...

Olivia Ramirez
By Olivia Ramirez
March 4, 2021

5 Partnership Challenges Agencies Face (And How to Tackle Them Head-On)

As an agency partner manager, you’ve got a lot of relationships to support.

Olivia Ramirez
By Olivia Ramirez
February 25, 2021

2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)

You’ve landed your first partnerships gig (Wowza!). You’ve got a handful of partners, and you’re building the company’s first-ever partner ecosystem. 

Olivia Ramirez
By Olivia Ramirez
February 18, 2021

5 Tactics You Can Use Right Now to Show the Real-Time Impact of Partnerships

Partnership professionals like you need more to brag about. 

Olivia Ramirez
By Olivia Ramirez
February 11, 2021