Is there any SaaS company more poised for the Era of the Ecosystem than Okta?
Note: This post was originally published on 5/5/2020 and was updated on 10/12/2020.
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“I know someone at my company has spoken with this opportunity. But who?”
In our fifth and final Crossbeam Happy Hour of the season, Wharton professor Peter Fader offered a handy framework for how to think about expanding your ecosystem.
Do you pursue customer-centric...