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20 Integrations and Chrome Extensions for Partner Managers
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2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)

You’ve landed your first partnerships gig (Wowza!). You’ve got a handful of partners, and you’re building the company’s first-ever partner ecosystem. 

Olivia Ramirez
By Olivia Ramirez
February 18, 2021

Ecosystem Ops 101: 6 Ways to Drive Efficiency and Maximize the ROI of Your Partner Program

You’re turning EQLs into MQLs into SQLs — and, no doubt about it, they’re generating partner-sourced revenue.

Olivia Ramirez
By Olivia Ramirez
January 21, 2021

SaaS Reseller Partnerships: What They Are & How They Work

Note: This is the latest in our Partnerships 101 series. You can read the other entries here.

Look around and you’ll recognize everyday examples of reseller partnerships, from the grocery chain...

Jasmine Jenkins
By Jasmine Jenkins
January 19, 2021

Navigating Partnership Ecosystems: Channel, Tech, & Strategic

Much like your friend that just got out of a five-year relationship, it seems that the partnership industry is evolving and very much in a “I’m finding myself” phase. Because of this, the lines...

Jasmine Jenkins
By Jasmine Jenkins
October 1, 2020

Monetize Your Technology Partnerships With These 8 Tactics

As the number of SaaS companies has continued to skyrocket, integrations have become increasingly important to the user experience. A study of the 1000 fastest growing SaaS companies revealed such...

Kelly Sarabyn
By Kelly Sarabyn
September 29, 2020

The Beginner's Guide to SaaS Tech Partnerships

Consider how effortless it is to play Spotify’s music on an Amazon Alexa. It doesn’t take a series of manual steps, just a simple voice command. Your time to value is seconds… literally just a...

Jasmine Jenkins
By Jasmine Jenkins
September 18, 2020